The Industrial Buyer Behavior

Abstract

This research deals with study and analyze the industrial buyer behavior and identified its objectives by determine the nature of selection the members of the purchases committees and determine the role of the purchases committees to provide requirements of the educational and scientific process and knowledge Impact of the factors ( environmental , organizational , social , and individual ) and positions of the purchase in the behavior of the members of the purchases committees and starts the importance of research in it helps university administrations in the correct choice for the members of the purchases committees and gives a picture of professional conduct professional who is supposed to be practiced by purchases committees when doing currency purchase and alert to the importance of the purchase and its impact on the operations of the other organization , Included research two samples first included deans and assistants deans and department heads responsible for the selection of members of procurement committees have been numbered (33 ) individuals , and the second involving the members of the purchases committees and numbered ( 63 ) individuals , so it has been adopted Find my application questionnaire for the purpose of data collection , and used in the research group of statistical methods computerized system spss for processing and analysis of data , Based on measuring the study variables , identifying them and testing the research hypotheses , the research has come to a set of conclusions was the most prominent of which are the impact of environmental factors , organizational , social , individual ) and Buying Situatios in behavior of the purchases committees have varied among these factors in terms of the degree of importance organizational factors has occupied the first rank in effect , The development of a set of recommendations based on the findings of this research conclusions.