Legal provisions for well-known trademark protection ((Comparative study))

Abstract

A well-known trademark is an ordinary trademark that, in terms of its definition and conditions, is subject to the general provisions of trademarks, but it has been known in the markets and has attracted the attention of workers in the field of industry, commerce or services; Because it is placed on high-quality and distinctive products, which made it enjoy global fame, and that this fame comes as a result of several factors, including the use of the mark (the use of the mark for a long time on the products or services that distinguishes it), its popularity, its large distribution and spread in global markets, its frequent advertising, quality of production and regularity of service. And other factors that make the brand world famous.