The Impact of Creative Marketing Elements In Enhancing Of Marketing Performance Industrial An Exploratory Study For Managers Opinions In A Group Of Industries Organizations In Baghdad


The employment of all techniques and modern concepts become one of the priorities in the current era which enable organization to develop the current and future marketing performance .The current study was determined the relationship between the marketing creative-elements and the creative marketing element was regarded as an important dimension that enable modern organization to apply creative marketing which enhancing marketing performance and becomes of the limited studies which tackles the relationships between these variables the researcher was pay attenuation to this subject and trying to study the relationship and effects between these variables .So the current study attempt to answer the following question :What is the relationship between the creative marketing and marketing performance? The study obtain set of results ,the important one is :there is relationship between creative marketing elements and enhancing marketing performance .the researcher was presented some recommended are harmonized with the research results.