TY - JOUR ID - TI - The Reflection Of Perceived Justice of Educational Services Recovery Systems On Brand Equity A Survey Study Of A Sample Of Viewpoints Of Educational Faculty Members And Students In Private Colleges In The Middle Euphrates Provinces In Iraq AU - Hussain Falah Warid Zainab Sultan Joda Al-Qadisiyah University - College of Administration and Economics Corresponding Author: Zainab Sultan Joda PY - 2022 VL - 24 IS - 1 SP - 42 EP - 53 JO - AL-Qadisiyah Journal For Administrative and Economic sciences مجلة القادسية للعلوم الإدارية والاقتصادية SN - 18169171 23129883 AB - Abstract : The study's main objective is to diagnose the nature of the relationship and impact between the perceived justice of educational services recovery systems and Brand Equity. From the main objective, several goals emerged and two main hypotheses were derived from which sub-hypotheses emerged that were subject to statistical tests. The study community was the private universities/colleges in Iraq while the study sample was the private universities/colleges in the Middle Euphrates provinces. (255) questionnaires about the perceived justice for the educational services recovery systems and the brand Equity which were given to students. To process the data, many statistical methods were used, the most highlighted of which are (arithmetic mean, standard deviation and simple correlation coefficient) and depending on that, the number of searching consultations was determined to be the boundaries of the study as the following:1. Does the university/college management have a futuristic vision about the extent of a perceived justice reflection on the Brand Equity?2. Can the perceived justice for the educational services recovery systems lead to achieving the best results in improving brand Equity?3. What is the nature of the correlative relationship and impact between the perceived justice of the educational services recovery systems and the Brand Equity in the studied organizations?The study was also built on a hypothetical schema based on the anchors of the study’s problem and objectives. Several statistical methods were used to test its schema, these methods facilitate access to the study attitudes and the study reached a set of conclusions, the most important of which is that workers are aware of the existence of the perceived justice of the educational services recovery systems in their different dimensions on the worksite, that leads them to be integrated into the organization, their commitment and their job satisfaction, and even their psychological health stabilization with no intention to leave the organization.

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