استخدام تكنولوجيا المعلومات والاتصالات في شركات السياحة والسفر وأثرها على عملية تطوير الخدمات المقدمة دراسة تحليلية لعينة من شركات السياحة والسفر في مدينتي بغداد وكربلاء المقدسة

Abstract

With the application of the technological development appeared the electronic tourism industry which constitutes a high percentage of the size of the electronic trade in the world. Many countries try to familiarize the electronic tourism to improve the economic performance of the tourist institutions, the small and the average ones in particular. Even though, travel and tourism companies in Iraq lack the good knowledge of electronic tourism, its applications, and importance for developing their performance. This makes it necessary to look for a suitable methodology to largely attract the attention towards the use of the technology of data and communications by travel and tourism companies to achieve their desired objectives. This is represented by acknowledging the electronic tourism, its applications in developing the offered services, and the suggestions that may improve the electronic performance of these companies in Iraq.