Organizational commitment and its impact in building the reputation of the organization

Abstract

This research addressed the role which play organizational commitment in building the organization's reputation , The rapidly development in economical, political ,technological and etc, imposes on business organizations makes several of continuous changes both in organizational structure and business activities, for achieve the high level of the competitive advance through using the greatest resource within organizations is the human resource . The problem's research expressed in questions about range of effect organizational commitment and it's dimensions in organization's reputation within simple from employees in holy kerbala health directorate , The research aims to achieve some of goals according to the main and sub hypothesis , and used questionnaire to collect data and information about this simple , which distrebuted on simple formulate in  30 persons included staff  employee , division manager and department manager who works in this directorate, and for process this data used several statistical methods and represented by a factor of linear correlation of pearson  pearson correlation  as well as linear regression .The statistical methods shown a number of results from the most prominent is having a significant effect between organizational commitment and organization's reputation . In the light of discussion the results showed the big importance to organizational commitment and organization's reputation concepts, This will need more care from the directorate in organizational commitment because it's effect in organization's reputation .