التوجه بالسوق واستخدام تكنلوجيا المعلومات والاتصالات وتأثيرهما في اداء المشاريع الصغيرة دراسة تطبيقية

Abstract

ABSTRACTOrientation Market (OM) is considered as a competitive strategy for the smaller service enterprises, located in remote places for the city centers. study aims to detect and analyze the influential relationship between market orientation and the use of information and communication technology and the activities of business organizations, through exposure to the concepts of orientation in the market and the information and communications technology, and the extent adopting (together) as competitive strategy in the field of study . its proved the significant of relationship among them .