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Activity, Profitability Indictors Analysis A Comparsion Study among Nationality and Iraqi Insurance Company
تحليل مؤشرات النشاط والربحية دراسة مقارنة بين شركتي التامين الوطنية والعراقية

Authors: عامر رشيد عنيد المسعودي --- د. ارشد فؤاد مجيد إبراهيم
Journal: Journal of Accounting and Financial Studies مجلة دراسات محاسبية ومالية ISSN: 18189431/26179849 Year: 2016 Volume: 11 Issue: 36 Pages: 45-68
Publisher: Baghdad University جامعة بغداد

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Abstract

Research target the most important topic, is Activity and Profitability Indictors Analysis forNationality and Iraqi Insurance Company, In order to stand on them ability to cover its risksand explore the efficiency asset and its avialible resources using to determine them abilities toprofit generation from its insurance activity. The analysis was focus to examine their profitand activity power, and test the significant differences among them performance. Test 7hypothese that is related and result it sign that the 7 company no has significant differences atprofitability and activity level. The research depend on conclusion, recommended two company to work at efficiency with cost element of insurance activity in order to maximize the insurance surplus average, by using the successful viechals to insurance services marketing to large number of insurance applicators according to apply the electronic management requirement

اﺴـــــــﺘﻬدف اﻟﺒﺤـــــــث ﻤوﻀـــــــوع ﻓـــــــﻲ ﻏﺎﯿـــــــﺔ اﻻﻫﻤﯿـــــــﺔ اﻻ وﻫـــــــو ﺘﺤﻠﯿـــــــل ﻤؤﺸـــــــرات اﻟﻨﺸـــــــﺎط واﻟرﺒﺤﯿـــــــﺔ ﻟﺸـــــــرﻛﺘﻲ اﻟﺘــــﺎﻤن اﻟﻌراﻗﯿــــﺔ واﻟوطﻨﯿــــﺔ واﻟــــذي ﯿﺴــــﻌﻰ ﻟﺘﺸــــﺨﯿص ﻗــــدرة ﻫــــذﻩ اﻟﺸــــرﻛﺎت ﻋﻠــــﻰ ﺘﻐطﯿــــﺔ اﻟﻤﺨــــﺎطر اﻟﺘــــﻲ ﺘﺘﻌــــرض ﻟﻬــــﺎ، واﻟوﻗــــوف ﻋﻠــــﻰ ﻛﻔــــﺎءة اﺴــــﺘﺨدام ﻤوﺠوداﺘﻬــــﺎ واﻟﻤــــوارد اﻟﻤﺘﺎﺤــــﺔ ﻟﻬــــﺎ وﻟﺘﺤدﯿــــد ﻗــــدرﺘﻬﺎ ﻓــــﻲ ﺘوﻟﯿــــد اﻷرﺒــــﺎح ﻤــــن اﻻﻨﺸـــــــطﺔ اﻟﺘﺎﻤﯿﻨﯿـــــــﺔ. ﺘرﻛـــــــزت ﻋﻤﻠﯿـــــــﺔ اﻟﺘﺤﻠﯿـــــــل ﻋﻠـــــــﻰ ﻓﺤـــــــص وﺘﺤﻠﯿـــــــل ﻤؤﺸـــــــرات اﻟﻨﺸـــــــﺎط واﻟرﺒﺤﯿـــــــﺔ واﺨﺘﺒـــــــﺎر اﻟﻔرﻀــــﯿﺎت اﻟﺘــــﻲ ﺘﻛﺸــــف ﻋــــن اﻟﻔروﻗــــﺎت اﻟﻤﻌﻨوﯿــــﺔ ﺒــــﯿن اﻟﺸــــرﻛﺘﯿن ﻟﻛوﻨﻬﻤــــﺎ ﺸــــرﻛﺎت ﺤﻛوﻤﯿــــﺔ. وﻗــــد اﺸــــﺎر ﻨﺘــــﺎﺌﺞ اﻻﺨﺘﺒـــــﺎر إﻟـــــﻰ اﺴـــــﺘﻨﺘﺎج ﻤﻔـــــﺎدﻩ ﻋـــــدم وﺠـــــود ﻓروﻗـــــﺎت ذات دﻻﻟـــــﺔ ﻤﻌﻨوﯿـــــﺔ ﺒـــــﯿن ﺸـــــرﻛﺔ اﻟﺘـــــﺎﻤﯿن اﻟوطﻨﯿـــــﺔ وﺸـــــرﻛﺔ اﻟﺘــــــﺎﻤﯿن اﻟﻌراﻗﯿـــــــﺔ ﻓﯿﻤـــــــﺎ ﯿﺘﻌﻠـــــــق ﺒﺎﻟﻤﺴـــــــﺘوى اﻟﻌـــــــﺎم ﻟﻤؤﺸـــــــرات اﻟﻨﺸــــــﺎط واﻟرﺒﺤﯿـــــــﺔ وﻟﻛـــــــن ﻤـــــــﻊ ذﻟـــــــك وﺠـــــــد ﺒﻌـــــــض اﻟﻔروﻗــــﺎت اﻟﻤﻌﻨوﯿــــﺔ ﻋﻠــــﻰ ﻤﺴــــﺘوى اﻟﻤؤﺸــــرات اﻟﻔرﻋﯿــــﺔ ﻟﻛــــل ﻤــــن اﻟﻨﺸــــﺎط واﻟرﺒﺤﯿــــﺔ. وﻗــــد ﻗــــدم اﻟﺒﺤــــث ﺒﻨــــﺎءا ﻋﻠــــﻰ اﻻﺴــــﺘﻨﺘﺎﺠﺎت ﺘوﺼــــﯿﺎت ﺘرﻛــــزت اﻫﻤﻬــــﺎ ﻓــــﻲ ﻀــــرورة ﺘﻌﺎﻤــــل ﻫــــذﻩ اﻟﺸــــرﻛﺎت ﺒﻛﻔــــﺎءة ﻤــــﻊ ﻋﻨﺎﺼــــر ﺘﻛــــﺎﻟﯿف ﻨﺸــــﺎط اﻟﺘــــــﺎﻤﯿن ﻟﺘﻌظــــــﯿم ﻤﻌــــــدل ﻓــــــﺎﺌض ﻨﺸــــــﺎط اﻟﺘــــــﺎﻤﯿن، وذﻟــــــك ﺒﺎﺴــــــﺘﺨدم اﻷﺴــــــﺎﻟﯿب اﻟﻨﺎﺠﺤــــــﺔ ﻓــــــﻲ ﺘﺴــــــوﯿق اﻟﺨــــــدﻤﺎت ﻟﻀﻤﺎن اﻟﺘﻌﺎﻤل ﻤﻊ أﻋداد ﻛﺒﯿرة ﻤن طﺎﻟﺒﻲ اﻟﺘﺄﻤﯿن وﻋﻠﻰ وﻓق ﻤﺘطﻠﺒﺎت ﺘطﺒﯿق اﻻدارة اﻹﻟﻛﺘروﻨﯿﺔ.

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